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Let kids’ confidence rocket this Bonfire Night

24 October 2013

With fireworks being more than twice as loud in terms of decibel level as road traffic and often louder than a gunshot, it is common for children to develop a lasting fear early on.  Peltor Kid Passive Ear Defenders by 3M are a practical and cost-effective solution for parents to help ensure their children are protected against and not frightened by noise from fireworks this Bonfire Night.

Sarah Broadbent of 3M’s Safety Solutions Division explained:  “Children are more sensitive to noise than adults, who have been subjected to various noise hazards throughout their lives.  As such, children have less tolerance to loud noises.

“They can hear higher and lower frequency sounds better than adults and you will often see them react to noises – especially loud noises – by putting their hands over their ears as a natural defence mechanism.  Being in environments which include these noise levels can be quite an upsetting experience for a child and may take away from the pleasure of being at a fireworks display.”

3M Peltor Kid Passive Ear Defenders are available in attractive and vibrant colours of high visibility neon pink or green for just £12.44 plus VAT (RRP).

For details and to purchase a pair, visit www.3Mdirect.co.uk

For more information on the full range of PPE and Safety Solutions available from 3M, visit www.3M.co.uk/safety, follow @3M_UK on Twitter, or call 0870 60 800 60 in the UK or 1 800 320 500 from Ireland.

  • *dB(C) peak levels from www.hearingaidknow.com 
  • 3M Peltor Passive Ear Defenders are CE approved. 
  • 3M Peltor Kid Ear Defenders are not suitable for babies.

3M and Peltor are trademarks of 3M Company.

Sales enquiries:
Tel: 0870 60 800 60
Email: psd.enquiries.uk@mmm.com

Media enquiries:
Wyatt International
Contact: Vicky Creighton,
Tel: 0121 454 8181